Friday 29 August 2014

Top 3 Benefits of Twitter List in Digital Marketing

Are You Used Twitter List before or Not ?

You could say that Twitter lists are Twitter’s hidden gem. Yet most Twitter users still don’t use them. If you’re one of them, perhaps you’ll change your mind after reading this. Take a look at what Twitter lists are, why they are awesome and how to use them like a pro.
What is a Twitter list

Twitter lists are a great way to group your following, followers or to find new people. A Twitter list is basically a custom Twitter feed of tweets from all the users you’ve added. The past part is that you don’t need to follow someone to add them in your lists. How cool is that?

Lists can be public or private and you can either choose to subscribe to a public Twitter list created by another user or put together your own.
How to create a Twitter list

Creating a Twitter list is very easy. Just go to your Twitter profile page, choose ‘Lists’ and then click ‘Create List’. You can then give your new list a name and a short description and choose whether you want to make it public or private. Once you save it, you are ready to start adding people by clicking on the little gear symbol on their profile pages.

To subscribe to Twitter lists that already exist, just enter your keyword to Twitter search and click on “Timelines” to get all the public lists that contain your keyword. And in case you get lost, check out Twitter’s step-by-step guidelines here.
Why Twitter lists are useful

As you can imagine, the fact that you can add any Twitter user to a list whether you follow them or not, gives you endless possibilities. Here’s just few of the reasons why Twitter lists are an essential tool for your Social Media strategy. Twitter lists can help you:

1. Listen

Having a good monitoring system in place is one of the most important elements of a good social media strategy and Twitter lists can make Twitter monitoring much easier.

For example, creating a private list of your competitors can help you get a better idea of their Twitter strategy and get some inspiration on what you could improve in your tweeting.

2. Build relationships

Twitter lists is what Monica Geller would refer to as ‘organized fun’. You can use them to build Twitter relationships with influencers in your field and reach out to new people in your niche. This way, you can build authority and a strong community around your brand in a more efficient way.

3. Curate content

Twitter lists are a great way to keep up with all that’s happening in real time and curate content you can share with your followers. For example, you can keep up to date with all the latest from social media influencers or influencers in your industry.

In addition to this, since lists can be public, you can create your own custom feed for people to subscribe. This way you can increase your account’s visibility and build credibility. Creating a Twitter list that adds value on a specific topic can increase the chances of your account popping up in search results both on Twitter and Google.

Twitter lists have endless possibilities and can be a powerful tool for your Social Media Marketing, one that you can tailor according to your strategy’s objectives.

So tell us, are you already using Twitter lists? Do you find them helpful? Leave us a comment right below!

Wednesday 12 February 2014

Chef for hire in London for corporate and private events


It is rightly said that eating is a necessity and cooking is an art. This art has been developing since a million years ago, when human discovered that placing the food on fire and sautéing it makes it easier to chew and even tastier. Cooking is one of the aspects that leads a human to thrive more as a social animal and so is Cooking Team Building.
The easiest way of understanding the importance of cooking Team Building is the example of that nostalgic notion of our childhood when the whole family used to prepare Christmas or a New Year’s Eve dinner together. That was the time when the families shared their bliss and grew their bonds stronger. That suggests that cooking is the no.1 formula to create a sense of togetherness. The same formula can be applied to corporate and workplaces through effective cooking team building events. 

Structural Engineering Firm New Jersey


The world of Structural Engineering has fast evolved into a cost effective route that back fancy designs and looks that please the passerby. We offer a variety of Structural design services.
With the advent of CAD and further evolution of the Structural engineering domain, customization to the most intricate detail level is now possible and we keep you involved and engaged at all times during the project to ensure you get what you had asked for, in fact more !
From structural analysis to foundation repair to foundation repair we make sure that no stone is unturned in meeting your expectations.

Waterproof jackets for sports and corporate office in Melbourne Australia

A jacket is an important part of a man’s wardrobe and attire. Half sleeves, the Eskimo look or just a casual add on to what you’re wearing. If you get it right then there isn’t much that can go wrong. If you are one of those who like to make a statement with their style then Corporate Jackets are a must have for you. It’s not a rare sight to see people experiment with their looks in the workspace. There is a fine line between subtle class and loud dressing; well the kind of jacket you chose to wear to work pretty much defines that line.

Wednesday 5 February 2014

4 Big Reasons to Overhaul Your Social-Media Marketing in 2014

Experts in the field weigh in on the biggest trends you can jump on to make your brand stand out on social media.

With emerging trends and Technology in social media moving faster than your busy Twitter feed, it's hard to know what to pay attention to and what to discard.

I turned to the experts to see what to watch for as 2014 unfolds. Massive change is no longer on the horizon--it's here. It's worth investigating these opportunities to boost your social impact and improve your marketing results.

The social Web will have more impact than search-engine ranking.
In 2014, the way that consumers interact with your product online (whether through an Amazon review, Yelp rating, or simply a Facebook like) is much more critical. With the release of Google's new Hummingbird algorithm, more weight will be placed on how your business, product, or service is being talked about on the social Web. We will see it directly impact your search-engine ranking in 2014 more than ever.
As Instagram, Pinterest, and other newer social networks continue to gain the attention of consumers, you will need to continue to use a combination of various analytic programs (because there still doesn't seem to be one that can give you all the information you need to truly measure the impact of your social-media strategies) to determine the best use of your time and budget on specific social sites.